About
In 2014, Americans will spend $64.5B shopping for apparel and accessories online. In 2013, QVC and HSN combined for $12B in sales. The Shopping Asylum looks to tap into both of these markets, creating a new age shopping experience for Millennial women. 48% of millennials enjoy shopping, while 37% say they LOVE it. Why can't shopping online be as fun as hitting the malls with friends? Online sites offer flat 3-D images w/ garments placed in JUST the right way to look appealing. Images can't give consumers a sense of what the garments will look like once on, how they flow, how the item may look with varying items in their closet. The Shopping Asylum will bridge this gap and make shopping FUN again. 1. We curate fashionable up and coming & newly cemented fashion brands. 2. Our knowledgeable and personable hosts present the items in hourly "shows" with models wearing the garments styled in a variety of ways. 3. Shows are streamed live and uploaded onto our site. 4. Buyers buy.